Crayons Advertising IPO Details ( Crayons Advertising Limited IPO Review )
(22 May 2023 – 25 May 2023)
Crayons Advertising Limited, established in 1986, is a comprehensive marketing and communications agency providing integrated solutions to a diverse range of clients. Their services cover a full spectrum of strategies and tactics.
With the objective and vision of delivering advertising solutions, Crayons Advertising has consistently expanded its business horizons throughout its 36-year tenure in the industry.
Crayons stands out among the agencies as one of the rare few that can genuinely boast about being fully integrated and independent in delivering comprehensive marketing and communications solutions. It has successfully provided a broad range of services to its clients, showcasing an extensive scope of work.
Crayons Advertising offers world-class creative solutions, exceptional brand marketing strategies, practical online and offline media planning and buying services, cutting-edge digital expertise, on-ground and virtual activation capabilities, as well as design solutions that greatly contribute to clients’ brand building efforts.
Crayons Advertising Limited provides a comprehensive and advanced ecosystem, serving as an end-to-end ad-tech communication solutions platform. Their range of advertising media services includes Brand Strategy, Events, Print Media, Digital Media, and Outdoor (OOH) Media.
These services are offered through various advertisement channels, including newspapers, brochures, magazines, television channels, FM channels, and the display of outdoor hoardings, among others. Crayons Advertising caters to a diverse range of advertising modes to meet the needs and preferences of their clients.
Crayons Advertising Limited IPO Competitive Strength
- Meeting expectation of clients and maintaining Long Term Relationship with clients
- Experienced Promoters and Technically Sound Operation Team.
- Well equipped with advance technology
Crayons Advertising Limited IPO Our Business Strength
- Expanding our Network
- Focusing on Increasing Process Services & consistency in operating practices
- Growing our business with existing clients with quality and efficient services
- Competitive Pricing
- Marketing Strategy
Crayons Advertising IPO Financials Performance ( Results )
Crayons Advertising Limited Financial Information ( Restated Standalone )
All Amount in ₹ Lakhs
| Period Ended | Total Assets | Total Revenue | PAT | EPS (₹) | Net Worth | NAV (₹) | Reserves | Borrowing |
| 31-Mar-20 | 13,218.03 | 16,367.65 | 116.57 | 0.65 | 3,549.64 | 19.72 | 3,324.64 | 1,528.16 |
| 31-Mar-21 | 10,664.77 | 10,661.22 | 12.97 | 0.07 | 3,562.61 | 19.79 | 3,337.61 | 1,532.86 |
| 31-Mar-22 | 12,725.47 | 19,404.97 | 161.34 | 0.90 | 3,723.95 | 20.69 | 3,498.95 | 960.57 |
| 31-Dec-22 | 12,993.16 | 20,374.52 | 1,267.08 | 7.04 | 4,991.03 | 27.73 | 3,191.03 | 815.62 |
Objective of IPO Issue
- Funding of working capital requirements of the Company
- Capital expenditure on infrastructure and cutting-edge technology for expansion
- General Corporate Expenses
Crayons Advertising IPO Basic Details
| IPO Date | May 22, 2023 to May 25, 2023 |
| Listing Date | Friday, June 02, 2023 |
| Face Value | ₹10 per share |
| Price | ₹62 to ₹65 per share |
| Lot Size | 2000 Shares |
| Issue Size | 6,430,000 shares (aggregating up to ₹41.80 Cr) |
| Fresh Issue | 6,430,000 shares (aggregating up to ₹41.80 Cr) |
| Issue Type | Book Built Issue IPO |
| Listing At | NSE SME |
| QIB Shares Offered | 50% of the Offer |
| NII (HNI) Shares Offered | 15% of the Offer |
| Retail Shares Offered | 35% of the Offer |
| Company Promoters | Mr. Kunal Lalani, Mrs. Vimi Lalani And M/s Vimi Investments And Finance Private Limited |
Crayons Advertising IPO Timetable
Crayons Advertising IPO will open on May 22, 2023 and close on May 25, 2023. You can join Crayons Advertising IPO at 10.00 A.M. to 5.00 p.m. Upto which mandate can be applied.
| Event | Date |
| Opening Date | 22 May 2023 (Monday) |
| Closing Date | 25 May 2023 (Thursday) |
| Basis of Allotment | 30 May 2023 (Tuesday) |
| Initiation of Refunds | 31 May 2023 (Wednesday) |
| Credit of Shares to Demat | 01 June 2023 (Thursday) |
| Listing Date | 02 June 2023 (Friday) |
Crayons Advertising IPO Lot Size
For retail investors in Crayons Advertising IPO, 2000 shares will come in 1 lot or the minimum investment will be ₹130,000. Retail-individual investors can apply for up to 1 lots or the maximum investment will be ₹130,000.
| Application | Lots | Shares | Amount |
| Retail (Min) | 1 | 2000 | ₹130,000 |
| Retail (Max) | 1 | 2000 | ₹130,000 |
| S-HNI (Min) | 2 | 4000 | ₹260,000 |
Crayons Advertising IPO Promoter Holding
| Pre Issue Share Holding | 99.75% |
| Post Issue Share Holding | 73.50% |
Crayons Advertising IPO Valuation – FY2022
| Earning Per Share (EPS) | ₹0.9 per Equity Share |
| Price/Earning P/E Ratio | 9.39 |
| Return on Net Worth (RoNW) | 4.33% |
| Net Asset Value (NAV) | ₹27.73 per Equity Share |
| Upper Price/Book Value (Price/BV) Ratio | Coming Soon |
Crayons Advertising Ltd Key Performance Indicator
| KPI | Values |
| Market Cap (₹ Cr.) | 158.79 |
| P/E (x) | 9.39 |
| ROE (%) | 0.29 |
| ROCE (%) | 0.32 |
| EPS (Rs) | 0.9 |
| Debt/Equity | 0.26 |
Crayons Advertising Ltd Peer Comparison
| Company Name | Consolidated/ Standalone | Face Value | EPS (₹) | P/E Ratio | P/BV Ratio |
| Crayons Advertising Limited | Standalone | 10 | 0.9 | – | 1.73 |
| Peer Group | |||||
| Affle (India) Limited | Standalone | 2 | 16.18 | 182.35 | 8.32 |
| Vertoz Advertising Limited | Standalone | 10 | 5.10 | 79.41 | 2.84 |
| Pressman Advertising Limited | Standalone | 2 | 1.92 | 49.35 | 4.56 |
Crayons Advertising IPO GMP Live Update, Kostak Rate day by day
| Date | GMP | Kostak | Subject to |
| 30 May 2023 | ₹55 | – | 75000 |
| 29 May 2023 | ₹52 | – | – |
| 28 May 2023 | ₹52 | – | – |
| 27 May 2023 | ₹57 | – | – |
| 26 May 2023 | ₹58 | – | – |
| 25 May 2023 | ₹58 | – | – |
| 24 May 2023 | ₹62 | – | – |
| 23 May 2023 | ₹60 | – | – |
| 22 May 2023 | ₹65 | – | – |
| 21 May 2023 | ₹68 | – | – |
| 20 May 2023 | ₹60 | – | – |
| 19 May 2023 | ₹52 | – | – |
Crayons Advertising IPO Detail Video:
Crayons Advertising IPO Subscription Status (Bidding Detail)
The Crayons Advertising IPO on May 24, 2023 at 7:30:00 PM was subscribed 137.28 times, with the retail category being subscribed 169.94 times, the NII (Non-Institutional Investor) category being subscribed 171.71 times and the QIB (Qualified-Institutional Buyers) category being subscribed 45.20 times.
| Category | Subscription |
| QIB | 45.20x |
| NII | 171.71x |
| Retail | 169.94x |
| Total | 137.28x |
Crayons Advertising IPO Prospectus
Crayons Advertising IPO Rating
| Our Rating | 2.5/5.0 |
Crayons Advertising Company Contact Information
Crayons Advertising Limited
Registered Office: NSIC Complex, Maa Anandmayee Marg,
Okhla Industrial Estate, Phase- III New Delhi 110020
Tel: +91 – 9654993221
E-mail: cs@thecrayonsnetwork.com
Website: www.thecrayonsnetwork.com
Contact Person: Mr. Gagan Mahajan, Company Secretary and Compliance Officer
Our Promoters: Mr. Kunal Lalani, Mrs. Vimi Lalani And M/s Vimi Investments And Finance Private Limited
Crayons Advertising IPO Registrar
Skyline Financial Services Private Limited
Registered Office: D-153 A, 1st Floor, Okhla Industrial Area,
Phase – I, New Delhi-110020
Tel No.: +91- 11-40450193-97;
Fax No.: +91-11-26812683
E-mail: ipo@skylinerta.com
Investor Grievances Email id: grievances@skylinerta.com
Website: www.skylinerta.com
SEBI Registration No.: INR000003241
Contact Person: Mrs. Rati
Crayons Advertising IPO Lead Manager
Corporate Capitalventures Private Limited
Registered Office: B1/E13, First Floor, Mohan Co-operative Industrial Estate,
Mathura Road, New Delhi – 110044,
Tel: +91 11 – 41824066;
Email: smeipo@ccvindia.com
Investor Grievances Email id: investor@ccvindia.com
Website: www.ccvindia.com
SEBI Registration: INM000012276
Contact Person: Mrs. Harpreet Parashar
Crayons Advertising IPO FAQs
What is the lot size of Crayons Advertising IPO?
The total size of Crayons Advertising IPO is ₹41.80 crores and this is a complete fresh Issue.
When will Crayons Advertising IPO start?
Crayons Advertising IPO will Open from 22 May 2023 and IPO will Close on 25 May 2023.
What is the open date of Crayons Advertising IPO?
Crayons Advertising IPO will open date from 22 May 2023.
What is the last date ( close date ) of Crayons Advertising IPO?
Crayons Advertising IPO will close from 25 May 2023.
What is the price band of Crayons Advertising IPO?
Crayons Advertising IPO price band is ₹62 to ₹65. ( Upper Price Band: ₹65, Lower Price Band: ₹62 )
What is the minimum amount required to apply for Crayons Advertising IPO?
The minimum investment for retailers to apply for Crayons Advertising IPO is ₹130,000 and the maximum investment is ₹130,000.
What is going on gray market premium of Crayons Advertising IPO?
View gray market premium of Crayons Advertising IPO by Clicking Here
How much is the GMP of Crayons Advertising IPO?
Watch Crayons Advertising IPO GMP Today: Click Here
What is the allotment date of Crayons Advertising IPO?
The Allotment Date of Crayons Advertising IPO is 30 May 2023.
How to check allotment status in Crayons Advertising IPO?
To check the allotment status of Crayons Advertising IPO, first of all go to the registrar website by clicking here, select your bad Crayons Advertising IPO name or enter your bad application number, PAN number or client ID and click on submit. ( Video Link )
What is the listing date of Crayons Advertising IPO?
The Listing Date of Crayons Advertising IPO is 02 June 2023.
How much will be the listing gain in Crayons Advertising IPO?
View listing gain of Crayons Advertising IPO by Clicking Here
How much time Crayons Advertising IPO is subscribed?
Total 137.28 times subscribed in Crayons Advertising IPO out of which 169.94 times subscription was done in retail quota, 171.71 times subscription in NII quota and 45.20 times subscription in QIB quota.
How to apply for Crayons Advertising IPO from Upstox?
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How to apply for Crayons Advertising IPO from Zerodha?
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How to apply for Crayons Advertising IPO from Angle One?
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