The Good Glamm Group strengthens its partnership with Delhivery Key Points:
- The Good Glamm Group, a major content-to-commerce conglomerate in South Asia, has deepened its collaboration with Delhivery, India’s premier fully integrated logistics provider, to roll out comprehensive supply chain solutions and enhance customer satisfaction.
- Delhivery has tailored its services to support the growth and dynamic logistics needs of the Good Glamm Group, building on its initial express parcel offerings by adding a full range of supply chain solutions including warehousing, transportation, and last-mile delivery services for part-truckload, full-truckload freight, and customer deliveries.
- The collaboration has resulted in a 24 hour reduction in order-to-delivery time for more than 500 cities across India and opportunities for improvement in their networks and developed custom supply chain solutions.
- The Good Glamm Group leveraged Delhivery’s extensive pan-India network to reach Tier 3 and 4 markets where Delhivery has a strong presence and expand their sales to Tier 1 and 2 cities.
- The partnership has intensified with recent launch of a consumer communication application that allows Good Glamm Group customers to directly communicate with the brand and Delhivery’s on-ground operations teams.
- The partnership exemplifies convenience, speed and efficiency that Good Glamm Group offer to their customers and is been rewarding for both the companies with driving increased efficiency, speed, and reach.
The Good Glamm Group, a major content-to-commerce conglomerate in South Asia, has deepened its collaboration with Delhivery, India’s premier fully integrated logistics provider, to roll out comprehensive supply chain solutions and enhance customer satisfaction.
As a trusted and experienced logistics partner, Delhivery has tailored its services to support the growth and dynamic logistics needs of the Good Glamm Group. Building on its initial express parcel offerings, the Good Glamm Group now utilizes a full range of supply chain solutions offered by Delhivery, including warehousing, transportation, and last-mile delivery services for part-truckload, full-truckload freight and customer deliveries.
As a result of the collaboration, Delhivery and the Good Glamm Group jointly identified opportunities for improvement in their networks, and developed custom supply chain solutions that resulted in a 24 hour reduction in order-to-delivery time for more than 500 cities across India.
The Good Glamm Group sought to expand its sales to Tier 1 and 2 cities and leveraged Delhivery’s extensive pan-India network to reach Tier 3 and 4 markets where Delhivery has a strong presence. In addition to expanding their reach, the two companies have also intensified their partnership on technology. Recently, Delhivery launched a consumer communication application that allows Good Glamm Group customers to directly communicate with the brand and Delhivery’s on-ground operations teams to ensure successful deliveries.
Sukhleen Aneja, CEO of Good Brands Co and the Good Glamm Group, commented on the partnership, saying, “We have had a close partnership with Delhivery since the beginning of our company. Our collaboration with Delhivery enables us to reach customers across India and truly exemplifies the convenience, speed and efficiency we offer our customers. Thanks to Delhivery’s end-to-end logistics capabilities and pan-India reach, we have been able to expand our customer base in India.
Ajith Pai, COO of Delhivery, also commented on the partnership, saying, “We have been working with the Good Glamm Group since 2017 and it is rewarding to be a part of their success story. By leveraging our technology, data, and infrastructure capabilities, Delhivery has been able to drive increased efficiency, speed, and reach for the Good Glamm Group and their customers throughout their growth journey.
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